• WHAT I DO

    I'm a Product Manager with fifteen years of experience launching innovative digital products. I've worked at Condé Nast, The New York Times, and The College Board, and have won awards for my work.

    Strategy

    Why?

    What's your core vision and mission? What problem are you solving? Who will benefit?

    Planning

    What?

    Prioritized product roadmaps with achievable near-term and long-term goals.

    Process

    How?

    Definition of clear roles and responsibilities; selecting the right time-management tools.

    Execution

    When?

    Day-to-day management of development, communication, progress, and launch.

  • EXPERIENCE

    Condé Nast

    Director, Product Management, Technology, 2012-2015

    Senior Product Manager, 2012

    • Director of Product for Glamour, Vanity Fair, and Style.com
    • Developed strategic roadmaps, led multiple aggressive redesigns, established new advertising initiatives and partnerships to grow audience
    • Launched Lipstick.com, the New Yorker iPhone app, the Vogue Runway mobile app, and several multimedia storytelling efforts 
    • Implemented agile processes and worked closely with sales, development, design, and editorial teams to prioritize work, introduce new product ideas, and increase revenue

    The New York Times

    Product Manager, 2011-2012

    Project Manager, 2008-2011

    • Managed digital product roadmaps and all product responsibilities for the Arts and Business sections
    • Led Theater section overhaul and Movies upgrade; launched the Arts & Entertainment Guide
    • As a project manager, led several large, complex digital projects from start to finish, including the following:
      • Opinion section redesign
      • Business Day expansion
      • DealBook blog relaunch
      • Crosswords upgrade
      • First-ever recipe database launch
      • Community platform overhaul

    The College Board

    Associate Director, 2005-2008

    Web Developer, 2001-2005

    • Managed large marketing budget and all aspects of publishing the bestselling The Official SAT Study Guide and the popular SAT Question of the Day (online and printed calendar)
    • Led the development of the first-ever customized online SAT Study Plan
    • As a front-end developer for collegeboard.com, responsible for multiple redesigns and special sections
    • Supervised day-to-day work of eight-member development team, established coding standards and code reviews

     

  • GET IN TOUCH

    Need product help on a contract basis? Shoot me an email. 

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    cindyday@gmail.com